Dr. Shelley Wigley is taking the spring semester away from the classroom to spend time researching several projects. Dr. Wigley is working on a co-authored project about negative Facebook posts on organizational pages and their impact on stakeholder.
“I also will be looking at how social media managers deal with negative posts,” Dr. Wigley explained. “I will be proposing some new ideas on image restoration and how celebrities and politicians can respond to negative situations.”
Dr. Wigley will also continue her research on crisis communication, social media and media relations.
Dr. Wigley also had an article published in the Public Relations Journal. The article is titled "A Study of PR Practitioners’ Use of Social Media in Crisis Planning."