The University of Texas at Arlington

The University of Texas at Arlington

BILL RASMUSSEN

ESPN Founder

Share the Dream: The ESPN Story

Thursday, October 24, 2013, 7:30 p.m.

Texas Hall, UT Arlington

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Bill Rasmussen, along with his son, founded ESPN in 1978. The fledgling network, calling itself “The Worldwide Leader in Sports,” began broadcasting a year later. For ESPN, Rasmussen pioneered SportsCenter, full coverage of the NCAA basketball regular season and March Madness, and College World Series broadcasting. The paperback version of his well-regarded book, Sports Junkies Rejoice: The Birth of ESPN, was released in 2010.