
Roger Bacik
Senior Vice President, Marketing
Roger Bacik has over 30 years of marketing and marketing research experience. He has designed, implemented, and managed programs for companies representing a variety of industries. His focus has been in the areas of customer/employee satisfaction and customer value analysis, new product and service development, and branding research. Prior to joining CMI, Roger was Executive Vice President with Elrick & Lavidge. He has held several marketing association leadership positions and has been a regular presenter to marketing groups and universities. He has a BS in Business Administration from Benedictine College, Atchison, KS. Roger is an active member and past chairman of the Advisory Board for the Masters in Marketing Research at the University of Georgia, member of the Board at University of Texas-Arlington MSMR program, and member of the Board of Directors of Council of American Survey Research Organizations (CASRO). He is an active member of AMA and CTAM.
CMI
1745 Old Springhouse Lane, Suite 400
Atlanta, GA 30338
Telephone: (678)805-4021