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News Release — 18 June 2010
FOR IMMEDIATE RELEASE
Media contact: Sue Stevens, Senior Media Relations Officer, 817- 272-3317, email@example.com
ARLINGTON - A one-minute video created on a professor's iPhone has won first prize in its category at the New Media Film Festival in Los Angeles.
Amanda Poore, who will be a University of Texas at Arlington art senior this fall, produced the video as an assignment in a mobile video class taught by Bart Weiss, an associate professor of art in the film studies division.
The New Media Film Festival, held June 11-13 in Los Angeles, showcased innovative ideas and technology in visual media. Videos made with a cell phone were a new category this year.
"New Media Film Festival honors stories in all media that are innovative, imaginative and inspirational - stories that can make you laugh, cry, think and go beyond the ordinary. Stories worth telling," founder and director Susan Johnston said.
Poore won production software valued at $1,000 as part of her award. Winning pieces in each category are to the viewed by a distributor and will be considered for broadcast, online and/or theatrical distribution.
In the first 30 seconds of Poore's video, a variety of people are asked to say the first word that pops into their minds. Poole edited their responses to form sentences, with speakers combining to produce results like, "I swim in blue biopsy." For the next 30-second segment, Poore supplied the words.
"Mobile video is spontaneous, it's all about being in the moment," said Poore, an Arlington native. "When people have a big camera in their face, they act differently."
Filmmaking with iPhones is a relatively new artistic field. Two years ago, Weiss began teaching a class in using iPods and websites to produce videos. Using iPhones was a logical progression, he said.
The iPhone's GPS function, for example, means that videos can be location-based, Weiss said. The accelerometer allows users to change images from a horizontal landscape to a vertical portrait in the middle of a video, he said.
"Most importantly," Weiss added, "you can work video into iPhone applications where new ideas and possibilities of what video is can emerge. This class was a workshop and laboratory as much as a film production class, trying to point a way to the future."
Weiss said Poore's video introduced what could be done if an iPhone application was developed that would allow a director to shoot segments, shake the phone and scramble the content. Weiss said he would like to see computer science students help develop such an app.
UT Arlington's Film/Video/Screenwriting program is housed within the Art and Art History Department in the College of Liberal Arts and is one of the growing areas of excellence at UT Arlington, an institution of nearly 29,000 students that is on its way to becoming a nationally recognized research institution.
Watch Poore's prize winning video at http://www.youtube.com/watch?v=nlgh3kXvzUg.
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