Lynne T. Waters began in February as vice president for University Communications. She most recently served as associate vice president for external affairs and university relations for the University of Hawaii System.
A native Texan and a graduate of Baylor University, Waters is a former television news anchor and reporter who owned a comprehensive communications consulting firm before joining the UH System in 2011.
During her tenure in higher education, she has directed strategic communications planning, community relations, creative services and marketing, and brand management for the UH System, including its 10 campuses and 59,000 students.
At UTA, she works closely with President Vistasp Karbhari and the senior leadership team to direct the University’s global marketing and communications efforts, institutional marketing and brand positioning, internal communications, media relations, and community relations initiatives.
“UTA is positioned to become an even greater catalyst for positive economic change and a hub for intellectual pursuits as the Dallas-Fort Worth region continues its trajectory toward becoming one of our nation’s great megacities,” President Karbhari says. “Lynne Waters shares that vision and brings tremendous depth of experience in strategic communications, community engagement, and brand management.”