Center for Innovation and Digital Transformation

To help organizations pursue excellence through digital transformation.

The Center for Innovation and Digital Transformation (CIDT) is the bridge between businesses and digital innovation. We help organizations identify innovations that provide business value. CIDT support organizations in a variety of ways such as certificate programs, internships, and mutually beneficial research.

  • Data Science
  • Business Analytics
  • Big Data
  • Machine Learning
  • Python
  • Artificial Intelligence
  • Cloud Computing

MS BA Capstone Projects

Master of Science Business Analytics students are required to complete a business analytics capstone project in their last semester. Projects are based on real-world data provided by companies. We welcome participation from firms from any industry. Student teams will analyze applicable data sets which will help you make informed decisions, key to your business success. Dr. Sridhar Nerur oversees all projects.


Examples of previous projects include the following:

  • Sentiment analysis of social media content (positive, negative or neutral)
  • Stock Market prediction based on time-series modelling
  • Text analysis of product/business reviews and how they impact performance
  • Predicting house prices based on historical data
  • Building a recommender system for movies
  • Predicting customer churn and recommending solutions to avoid this
  • Text analysis of blogs to identify common trends

Industry Sponsors - Friend Circle

The Friend Circle is a subset of our Advisory Board that is committed to the growth and success of the Business Analytics Program at the University of Texas at Arlington. They are affiliated with the annual Business Analytics Symposium and have the opportunity to engage with faculty and students. We appreciate the financial support and time commitment of our Friends to ensure the success of our programs. For more information about the Friend Circle, please contact us at

  • Accenture Digital – Ashok Nayak - Managing Director, Applied Intelligence
  • AFLAC – Heather Avery, PhD – Director, Customer Analytics
  • Christus Health – Lauren Bui - Vice President, Enterprise Data Architecture & Information Management
  • Cyber Group – Saurajit Kanungo - President
  • SEAD Solutions – Ashwin Vishwamitra - Director/CEO

Advisory Board

The main objective of the advisory board is to provide advice on curriculum development focused on our undergraduate and graduate programs, along with general business advice. They keep us connected with the business community that we serve. We appreciate the time commitment of our board members to ensure the success of our programs. For more information about the Advisory Board, please contact us at

Name Company
Ashok Nayak Accenture Digital
Heather Avery, PhD AFLAC
Shawn Kondratiuk Alcon Labs
Paola Saibene American Heart Association
Asim Syed ATOS, Inc.
Shashi Vangala Baylor Scott & White Health
Unni Rajendran BNSF
Peter Healey Buxton Corporation
Lauren Bui Christus Health
Saurajit Kanungo Cyber Group
Mandeep Kumar Deep Cognition Labs
Brian White Ericsson
Mahesh Khasyap Kievanos
Victor Sandoval Limitless Mobile
Eric Haney, PhD Lone Star Analysis
Michael Gagne Microsoft
Dilip Rane Pepsico
Pedro Caceres Petmate
Adam Carpenter Pier 1 Imports
Venkat N. Rajan, PhD ReNi Analytics, Inc.
Vidhya Balakrishnan Sabre
Ashwin Vishwamitra SEAD Solutions
Gavin Berry Sogeti USA
Christopher Seil TDAmeritrade
Chris Cook Texas Instruments
Jeff Brown USAA

4th Annual Analytics Symposium

Delivering Business Value Through Analytics and AI - Sheraton Arlington Hotel, March 29, 2019