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THE IDENTITY SYSTEM

Mascot Mark and Signatures

Mascot marks are for use by student clubs for student activities. The marks are based on UTA’s mascot, Blaze. The marks cannot be used in place of the official University logo by departments or divisions. They may only be reproduced from the authorized electronic files and may not be altered in any way. The files are available in several color configurations to allow for reproduction over various color backgrounds. Questions regarding proper use of the signatures should be directed to University Communications.

Mascot Mark

The mascot mark can be produced as a stand-alone element on student gear such as T-shirts, caps, and coffee mugs as well as on banners and displays.

UTA Mascot

Mascot Signature

The mascot signature is made up of two components: the mascot mark and a customized version of the Mavericks wordmark.


UTA mascot sig

Mavericks Wordmark (without Mascot)


UTA Mascot Wordmark


The Mavericks wordmark can be produced as a stand-alone element on student gear such as T-shirts, caps and coffee mugs, as well as on banners and displays. It is intended primarily for horizontal applications.

MASCOT MARK COLOR CONFIGURATIONS

The mascot mark may only be reproduced in the following color configurations. Specific configurations are intended for reproduction on specific colored backgrounds.

Full-color, Blue, Black

The body of the horse must always be solid white and the mane must be blue or black. The mascot must never be reversed. If the mascot is placed over a colored background, the version should be used in which the outline allows for the maximum amount of contrast with the background. It is preferred that the background be UTA blue, though UTA orange or a very pale neutral tint are also acceptable as shown in the examples below.

UTA Mascot B-Blue
UTA Mascot B-Orange
UTA Marcot B-236-229-209
UTA Mascot B-wrong
UTA Mascot mane-wrong

Download files for online and print usage (instructions):
Full-color (spot eps, png)
1-color, blue (spot eps)
1-color, black (eps, png)
All versions

MASCOT SIGNATURE COLOR CONFIGURATIONS

The mascot signature may only be reproduced in the following color configurations.

Full-color, preferred

This is the preferred version of the mascot signature. It is used when the signature measures at least 200 pixels wide online or 2.5 inches (15 picas) wide for print.

UTA Mascot SigA

Full-color, small

This version is less detailed than the preferred version—it does not have an outline on “UT Arlington.” It is used for small applications when the signature measures less than 200 pixels wide online or 2.5 inches (15 picas) wide for print.


UTA Mascot sigB

Full-color, reversed

This is the reversed version of the mascot signature. Note that only the inside of the words “UT Arlington” is reversed. It is used only over a UTA blue background. It is used when the signature measures at least 200 pixels wide online or 2.5 inches (15 picas) wide for print.

UTA Mascot sigC

Full-color, small reversed

This is the small reversed version of the mascot signature. Note that only the words “UT Arlington” are reversed. It is intended to be used only over a UTA blue background. It is used for small applications when the signature measures less than 200 pixels wide online or 2.5 inches (15 picas) wide for print.

mascot sig D

Black

The all-black version of the mascot signature is used only when the preferred colors of the signature are not available.

UTA Mascot sigE

Download files for small online and print usage (instructions):
Full-color (spot eps, cmyk eps, jpg, png)
Full-color, reversed from blue (cmyk eps, jpg, png)
1-color, black (eps, jpg, png)
All versions

Download files for large online and print usage (instructions):
Full-color (spot eps, cmyk eps, jpg, png)
Full-color, reversed from blue (spot eps, cmyk eps, jpg, png)
1-color, black (eps, jpg, png)
All versions

MASCOT WORDMARK COLOR CONFIGURATIONS

The mascot wordmark may only be reproduced in the following color configurations.

Full-color, preferred

This is the preferred version of the mascot wordmark. It is used over a white background.

UTA Mascot Wordmark

Full-color, reversed from blue

This is the preferred reversed version. It is used over a UTA blue background.

mascot wordmark B

Full-color, reversed from orange

This is the alternate reversed version. It is used over a UTA orange background.

mascot wordmark C

Black

This is an all-black version of the mascot wordmark. It is used only when UTA blue and orange are not available.


UTA Mascot wordmarkB

White

This is an all-white version of the mascot wordmark. It is used only when it is necessary to reverse the mascot wordmark from a dark background, and UTA blue and orange are not available.

mascot wordmark E

Download files for online and print usage (instructions):
Full-color (spot eps, cmyk eps, jpg)
Full-color, reversed from blue (spot eps, cmyk eps, png)
Full-color, reversed from orange (spot eps, cmyk eps, png)
1-color, blue (eps, png)
1-color, black (eps, png)
White, reversed (eps, png)
All versions