Digital Engagement

We produce and maintain online marketing products that engage and inform key audiences.

Featured Projects

U-T-A website in a laptop

Website Migration

We led a multi-year, campus-wide overhaul of the design and infrastructure of UTA's website to provide a unified brand identity and improved user and web manager experience that properly reflects UTA's mission, goals, and values.

Telling Our Stories Online

We curate student and alumni stories for UTA's website to inspire current and future Mavericks.

Audio Production Major -

Meet Mira

Being out on the field playing with a large (socially distanced) ensemble is refreshing after being alone for so long.

Find your Fit

Women's Volleyball -

Meet Briana

Being a Maverick is such an honor and a privilege. I strive everyday, to set an example for my peers and become better every chance I get.

See UTA's Volleyball Schedule

Graduate Student -

Lance Powers

When I decided to go back to graduate school, I wanted to be the best student I can be and learn as much as I can from the program.

Learn About our Academic Programs

Organizational Communications Major -

Meet Samuel

UTA instantly felt like a home away from home. From day one, I have been provided with the resources and support necessary to ensure success.

Student Services

Architecture Major -

Meet Tony

In college, I get to be with friends and bond over things we like, something I wasn't able to do much in high school.

Explore Activities and Organizations

Digital Engagement Resources

Website Standards

UTA's standards for consistent branding extend to all webpages that are owned, funded, or operated by or for the University. Review the web governance, design and content standards to ensure compliance and support effectiveness.

UTA Website Standards

Sitecore Design System

Online Communications' Sitecore Design System is the essential resource for creating digital experiences within Sitecore, the content management system implemented through the web modernization project. Here you can access a library of components, templates and tutorials for implementation.

Sitecore Design System

Sitecore Enhancements

Sitecore has been a vital asset in the effort to strengthen UTA’s brand identity and recognition, improve user experience, elevate efficient accessibility, introduce cohesion and consistency, and define a web governance framework for improved support and modernization. View the many new integrations and improvements created throughout all of 2022.

Read our 2022 Recap

Request Sitecore Updates

Do you have a suggestion for component enhancements, ideas for a new component, or a customization request? Fill out the form below to submit your suggestions.

Submit a request

What We Do

  1. Define and manage UTA's digital identity standards to reflect the mission and premier standing of the University
  2. Manage core University websites as essential recruiting tools while maintaining functionality and quality user experience
  3. Lead conversations in marketing and web standards while providing expert support to campus units on major and minor projects

Contact Digital Engagement

Richard Schmitt
Digital Engagement Director

Lauren Bradfield
Assistant Director of Brand & Marketing

Mike Tackett
Senior Web Designer

Crystal Branner
Senior Web Developer

Kausher Patel
Senior Digital Media Designer

Ryan Stankard
Digital Engagement Manager

Soffia Davidsdottir
Digital Engagement Coordinator