Brand Campaigns

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Campaigns

UTA Mug next to broken outdated logo mugs

Find It. Fix It. Flaunt It.

Marketing, Messaging, and Engagement asked all UTA staff and faculty to do a campus-wide digital brand clean-up to show a clear, consistent, and compelling brand.
a group of women walking together

Maverick Factor

We believe in empowering students to think boldly, break through barriers, and pursue their passions with purpose. It's this spirit of innovation and determination that defines what we call the Maverick Factor—an unstoppable drive to create your own path and make a lasting impact. 
Laptop with 130 years text on screen

130th Anniversary

From private primary school to military academy to agricultural junior college to world-class research university, The University of Texas at Arlington has evolved over the past 130 years to become the academic powerhouse and community pillar it is today.
Eras Tour 1997 illustration

Eras Homepage Refresh

First impressions matter—especially for UTA’s homepage. We’ve changed a lot since 1997, and our homepage is no different. From the basic, blocky design of the dial-up era to the modern, colorful and photo-heavy design of today, our webmasters have worked tirelessly to keep the homepage feeling as fresh and vibrant as our campus.

Brand Campaigns


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