If you are a partner employer who is connected with us on Handshake, you can post and advertise your organization’s upcoming events on Handshake to be shared with UTA students and alumni. Find a step-by-step guide on posting events on Handshake here.
Event Approval Policy
- Employers must be connected and approved with us on Handshake in order to post events.
- The event posted must deal with recruitment, student education about your organization (such as a webinar), networking, interviewing or hiring.
- The title of the event must be clear and descriptive.
- The event must have a start and end date and time.
- The event must have a valid URL, if virtual, or physical address, if in-person, where students can attend.
- The event must have a descriptive and discernable thumbnail. This can be either an organizational logo or event logo.
- The description of the event must include pertinent information such as, pre-registration links, deadlines to register, documents and items necessary for the students to have present, as well as a short description regarding the nature of the event.
- No events will be accepted which require an up-front cost to the student.
- A UTA representative will communicate with the employer via Handshake if any of the above guidelines need to be addressed with the event posted.
- UTA representatives have final say on the approval or decline of an employer event on Handshake.
Benefits
- This new feature allows for an expedited approval turnaround!
- For Handshake Premium Partners, event campaigns allow you to send many messages at once. The message will link directly to the event on Handshake and allow for seamless tracking of registrants. Check out Campaigns: Create and Manage a Campaign or How to Send a Job or Event Campaign to learn more!
- Employers will be able to include the URL to the public event in campaigns (emails to students within Handshake), and campaign recipients will be able to access and register for the event directly via the URL. (This workflow previously existed with Premium Employers advertising for events using third party services, so this change brings the benefit of tracking those event types within Handshake).
Best Practices
- If you already have active and open events on Handshake, invite UTA talent by sharing your event!
- If the event is virtual, use the ‘Virtual Session’ event type when creating the event on Handshake. This allows you to include a URL instead of a ‘location.’
- Keep it current! If there are any changes made to your event, be sure to revisit the posting on Handshake and include the updated information.
- Communicate with pre-registrants. It’s always a good idea to send a reminder e-mail to pre-registrants for your events with any links, new information, or updates.
- Use this link to share virtual event search with students/alumni.
- Bulk e-mail targeted student/alumni populations to notify them of the upcoming events!
- Follow-up with attendees. This reminds participants of the event and allows for an additional connection point with your organization.
- Make registration deadlines clear upfront.
How-to & Instructions
https://support.joinhandshake.com/hc/en-us/articles/360001027648
Handshake’s Guide to Hosting Virtual Recruitment Events
Setting up a Virtual Event on Handshake
Maximizing Digital Engagement via Handshake
How to send an event campaign
Create and Manage an Event Campaign on Handshake
Sharing an Event with an Additional School