Alt Text Best Practices

Assigning alt text is not difficult. The challenge can be determining what text to use. There are many opinions! The short answer is, “It depends.” The long answer is, “Ensure that you are concisely conveying your message.” If you would like to discuss alt text, please contact Let’s have the conversation!

This is an excellent article, "Context is the most critical aspect of alt-text everyone seems to miss", by Sheri Byrne-Harber from UX Collective.

How to add alt text

Follow these step-by-step instructions provided by Microsoft Support to add alt text in Microsoft 365, Microsoft Outlook, PowerPoint, Excel or Word.  Review the links above to add alt text to your social media posts.